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    <lastmod>2023-04-10</lastmod>
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      <image:title>Home - You can fix this.</image:title>
      <image:caption>As a leader, you want your team to win. You just need to know how to do it. Selling and marketing are about clarity, a plan, and empowering the team to execute - not a tip or a trick that magically solves all of your problems. What you need is a coach who can: Develop the right strategy Deliver clarity Accelerate wins</image:caption>
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      <image:title>Home - ‘What if we just…’ isn’t a strategy that works.</image:title>
      <image:caption>Early wins came easy because they came from your immediate engineering-based network, not from a plan. Without clear strategy and execution, your team is trying to rely on tips and tricks to solve the glaring gap. Instead of wins, this is what you experience: Slowing sales Confusing marketing A frustrated team</image:caption>
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      <image:title>Home - Group coaching. Easy on the budget and 100% practical</image:title>
      <image:caption>Many startups want our help, and have internal teams who can do the work. The problem is, they just don’t know how to do it. So, we built practical and cost-effective coaching programs that deliver: Develop practical skills that scale Receive 1 on 1 coaching support Use what you learn immediately</image:caption>
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      <image:title>Home - 1 on 1 consulting. Outsource a team centered around you.</image:title>
      <image:caption>From projects to retainer, we can help you deliver the scalable growth your company needs. Get expert help around: Sales and marketing strategies Product and pricing roadmaps Navigating partners such as Microsoft</image:caption>
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    <loc>https://www.centradoadvising.com/take-action</loc>
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    <lastmod>2023-04-11</lastmod>
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    <loc>https://www.centradoadvising.com/about</loc>
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    <lastmod>2021-04-08</lastmod>
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      <image:title>About - Get Coached. Implement a strategy. Win more customers.</image:title>
      <image:caption>Jason Nadal, owner. Many software companies struggle with their business strategy and how they execute sales and marketing. I help companies grow by delivering practical programs so their teams can run with confidence. 20+ years experience in tech strategy and execution, including global and leadership roles at Microsoft, Oracle, and three startups.</image:caption>
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    <loc>https://www.centradoadvising.com/services</loc>
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    <lastmod>2023-04-10</lastmod>
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      <image:title>Services - Group coaching:</image:title>
      <image:caption>From sales and marketing to pitching to VC’s, join our proven series for group learning and weekly 1on1 follow-ups calls we named ‘NO FAIL CALLS’. Clear and practical Easy on the budget Implement the learnings immediately All of our groups (cohorts) are under our Customer Catch framework. Scroll below to learn about the details.</image:caption>
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      <image:title>Services</image:title>
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      <image:title>Services - Retainer.</image:title>
      <image:caption>Ideal for clients who have a range of projects to be addressed, don’t have the in-house expertise to handle it, and prioritize cash flow.  Work includes: Product roadmap Company leadership Professionalizing sales Marketing for impact A Big ‘aha’ moment for our clients is when they realize that sales and marketing are just like engineering: Specific roles and experience are needed for specific outcomes. Let’s talk about it.</image:caption>
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      <image:title>Services - Project.</image:title>
      <image:caption>Company strategy, sales, and marketing sometimes need a boost or an independent eye coming in and helping. Our goal: Get you what you need. Full stop. Examples include: Product roadmap and pricing Messaging and digital sales funnels Partner strategy and planning Professionalizing sales We never want our clients to feel ‘trapped’. At the end of every project, we close out by ‘handing’ your team easy-to-understand execution plans.</image:caption>
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    <loc>https://www.centradoadvising.com/privacy-policy</loc>
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    <lastmod>2021-04-07</lastmod>
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    <loc>https://www.centradoadvising.com/customer-catch-pitch-perfect</loc>
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    <lastmod>2023-04-10</lastmod>
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      <image:title>Pitch Perfect - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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  <url>
    <loc>https://www.centradoadvising.com/msft-germany</loc>
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    <lastmod>2023-04-24</lastmod>
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